enoturismo en jerez August 1, 2025 9:33 am Published by

Exploring the wine tourism in Jerez is much more than visiting wineries: it is delving into a culture with centuries of history, where wine and brandy are part of the soul of the region. Discover what wine tourism is, the types of experiences you can live and how Fundador offers a unique proposal that goes beyond the traditional.

From our wineries to the exclusive restaurant located within our facilities, you will discover a different way to connect with the land, the flavor and the tradition. A complete immersion in brandy tourism, with the authentic seal of Jerez.

What is wine tourism?

Wine tourism, also known as enological tourism, is a way of traveling that revolves around wine, its production processes and its link with local culture. This experience includes visits to vineyards, wineries, tastings and activities that connect the visitor with the wine tradition of a region.

What does wine tourism mean?

It means discovering a land through its wines: walking among vineyards, learning about the production processes and immersing yourself in a history that is tasted in each glass. But in Jerez, wine tourism goes beyond wine. Here history is also distilled: that of brandy, a drink with its own identity.

viñedo donde disfrutar del enoturismo en Jerez

Types of wine tourism

Wine tourism offers experiences for all tastes. These are some of the most common:

  • Visits to wineries: Guided tours through historical or modern spaces, where the production process is explained.
  • Walks through vineyards: Perfect for those who want to enjoy the landscape and learn about grape cultivation.
  • Wine and spirits tastings: With explanation of aromas, flavors and local pairings.
  • Gastronomic wine tourism: In which the cuisine of the region takes center stage and is paired with wines or brandies.
  • Cultural wine tourism: Where heritage and traditions are integrated into the experience.

In Jerez, these modalities are joined by a different proposal: brandy tourism.

Wine Tourism in Jerez: Experiences to enjoy wine and brandy

The Jerez region is recognized worldwide for its wine tradition. If you don’t know what to do in Jerez, this is an excellent option to get to know the purest essence of our land. Here, wine tourism takes on a new dimension, combining history, flavor, and authenticity. The experiences focus not only on wine, but also on Jerez brandy, a distillate that represents the soul of the land.

In this context, Fundador offers a complete experience, where the visitor can explore the culture of brandy from the inside. In our wineries, wine tourism becomes a unique sensory and cultural immersion, which goes beyond a simple visit. Here you will discover what brandy is, the types of grapes we use, what our emblematic sherry casks are…

enoturismo en jerez visitan bodegas

Brandy tourism: The branch of wine tourism you should know

Brandy tourism is a fascinating proposal that focuses on brandy as the protagonist of the experience. Fundador, the pioneering brandy brand in Spain, invites you to live a unique day in its historic Jerez wineries. Immerse yourself in the legacy and craftsmanship that make Fundador a benchmark.

During the visit, you will discover:

  • The legendary boots and century-old barrels, our precious sherry casks.
  • The rich history of Fundador as an emblematic producer of Jerez brandy.
  • The secrets behind the aging process in oak barrels.

In addition, you can delight in a select tasting of our various brandy varieties, exploring the nuances of each one and learning about the criaderas and soleras system that gives it that inimitable character.

Wine, history and gastronomy: The complete experience in our wineries

Fundador not only offers a visit, but a complete experience. We are the only winery in Jerez that has a restaurant within its facilities, our Casa Fundador restaurant. A space where wine tourism merges with local gastronomy in an incomparable environment.

Here you can enjoy:

  • The legendary boots and century-old barrels: Our precious sherry casks.
  • The Fundador Museum: A space where the rich history of the brand, its traditions and evolution over time are exhibited.
  • The monumentality of our wineries: With imposing structures and an atmosphere that breathes history in every corner.
  • Its historical character: The rich history of Fundador as an iconic producer of Jerez brandy.
  • The criaderas and soleras system: The secrets behind the aging process in oak barrels.

This peculiarity makes your visit an exclusive and authentic experience.

End your wine tourism experience with a taste of Jerez

After touring our cellars, tasting our brandies and enjoying an unforgettable meal, you can complete your day with other local proposals that enrich the experience:

  • Stroll through the historic center of Jerez, with its cobblestone streets and Andalusian architecture.
  • Visit cultural spaces related to wine and brandy.
  • Take a souvenir from our official store: gourmet products, limited editions and unique souvenirs.

At Fundador, wine tourism in Jerez becomes a way to experience the territory with all your senses.

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This post was written by Almudena Alonso

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