
Madrid, June 16, 2025
The refreshing proposal made with Doble Madera Sherry Cask brandy, blue salt and pink grapefruit, can now be enjoyed at the winery’s restaurant in Jerez
It will soon be available in the most exclusive venues in Madrid
Fundador has presented its new creation, Magas by Fundador: a refreshing cocktail and elegant at the same time, with a vintage touch. The launch took place during the Magas Awards, a gala held on June 12 at the Abante Auditorium in Madrid organized by MAGAS, the women’s supplement of EL ESPAÑOL. A great event that, with three editions behind it, has established itself as one of the great tributes to female literary and journalistic talent.
Magas by Fundador is the result of a special collaboration between Fundador, the oldest winery in the Marco de Jerez , and Magas. It combines the current style with a vintage aesthetic and essence, a tribute to the classic adapted to younger palates. Its main ingredient is Fundador Doble Madera, a Solera Reserva brandy aged with double maturation in the legendary Sherry Casks, barrels that have previously contained Amontillado and Oloroso wines. Noble liquid combined with fresh lime, pink grapefruit soda and topped with a ring of blue salt.
Balanced, smooth and visual
“It’s a cocktail designed to become one of the favorites among the young public and women who are looking for new ways to enjoy the quality of brandy providing a note of freshness citrus”, explains Alberto Pizarro, Trade Ambassador of Bodegas Fundador. “Balanced, smooth and above all very visual, a proposal that recovers the elegance of other times that seduces from the first sip”, adds Pizarro.
During the gala, in which the careers of great references such as Rosa María Calaf, Adela Cortina, Carmen Posadas, Ana Rosa Quintana and Nativel Preciado, were honored, the awardees toasted with Magas by Fundador. They all agreed in defining it as “refreshing”, “smooth” and “ideal for the summer”, but also as a cocktail “with soul” that recovers the best of the classic style in a modern and vibrant format.
Message that Cruz Sánchez de Lara, executive vice president of EL ESPAÑOL, editor of Magas and ENCLAVE ODS, and the brilliant master of ceremonies, nuanced with a personal advice: “You have to start ordering Magas by Fundador at your favorite place, because it is going to be the cocktail of the summer”.
Recipe for Magas by Fundador:
- 5 cl of Fundador Sherry Cask Doble Madera
- 1.5 cl of lime juice
- 1 cold pink grapefruit soda
- Half rim frosted with matcha tea or blue salt
- Half slice of pink grapefruit for decoration
Magas by Fundador is served in a tall or tube glass, with ice to the top, and is topped with a frosting on the rim of blue salt. A proposal that offers all the ingredients of a good cocktail; flavor, aroma and a careful aesthetic with vintage tints.
“Magas by Fundador is a nod to the cocktails of always adapted to current palates, a proposal tested with success that reflects our commitment to innovation, without losing the essence of Fundador, the pioneering brand of Spanish brandy”, explained Ángel Piña, Chief Commercial and Marketing Officer of Grupo Emperador Spain and advisor to Pedro Domecq, during the presentation, with the Puerta de Alcalá and the Parque del Retiro as a backdrop.
A suggestion that will not be long in coming. Currently, the Magas by Fundador cocktail is already available on the menu of the Casa Fundador restaurant at the winery in Jerez. And very soon it can be enjoyed in the top venues in Madrid where it aims to conquer terraces and become a trend. Its vintage inspiration, its careful presentation and its balance between tradition and freshness make it the cocktail of the summer.
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Categorised in: news, press release
This post was written by Elsa Martínez
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